This 57-page document (available online in pdf format) is the first stage of a project by the International Intellectual Property Institute (IIPI) known as “World Museums & Economic Development.” According to the guide, many museums are mounting virtual exhibitions, using the most advanced technologies. Some museums count more attendance in cyberspace than on the ground, with the international virtual museum audience estimated to be over 1 billion. The Internet also presents great challenges to museums. How will museums limit the risk of unauthorized reproduction, alteration, and distribution of their digital assets? How can they safeguard their symbols and reputations against cyber-pirates? Museums around the world are besieged with requests from media companies to develop audiovisual products that exploit their rich cultural resources: films, videotapes, audiotapes, CD-ROMs, DVDs. Such projects offer new opportunities for museums to showcase their collections, attract visitors, educate their audience, and generate new revenue streams. However, the legal and business issues can be daunting.